The Potter’s House
Case Study

The Potter’s House

Grateful and Growing

About: The Potter’s House provides a Christ-centered education for students of all ethnic heritages and income levels, equipping them to serve God and society to their fullest potential.
Before Canopy

  • Size/Scale: 2,460 Active Donors.
  • Challenge: Ambitious goal to grow their foundation from $2.25M to $20M in assets to fund $1M annually in student scholarships.

After 5-Years with Canopy:

  • Over $10M in expectancies identified—well on their way to their $20M goal.
  • $7.75M increase in pipeline value.
  • Expressed awe and gratitude upon discovering millions of dollars in previously unknown legacy gifts.
  • Leadership noted shift from uncertainty to clear, confident vision.

When our board members receive results from Canopy, they have tears in their eyes. They’ve identified millions of dollars of estate designations that we were unaware of.  It’s inspiring that there are people out there that have been frugal, lived simply, have accumulated wealth and haven’t spent it on themselves, but have then wanted to give to an organization. I am thankful for all the people who have been faithful in giving to all the nonprofit organizations. Canopy is more than just achieving goals and a means to an end; they are someone you can rely on. They changed our perspective of the future.

John Booy, Superintendent


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