Case Study
Laying the Foundation for Future Impact
About: Loving Shepherd Ministries helps the world’s most vulnerable children reach their God-given potential by creating families, engaging the Church, and developing educational and business opportunities.
Before
- Size/Scale: 2,500 Active Donors in database.
- Challenge: Loving Shepherd Ministries had not previously taken steps to develop a planned giving pipeline, with 0 known planned giving donors before partnering with Canopy.
After 4-Year Partnership with Canopy:
- 51 known planned giving donors established.
- 250+ high-interest prospects identified for future growth.
- Built an intentional strategy from the ground up.
- Enriched donor relationships with new connections to legacy giving opportunities.
“We’ve had a wonderful working experience with Canopy and their expertise and attention to detail helped our nonprofit establish a connection with our donors and legacy givers.”
—Jen Schwartz, Marketing at Loving Shepherd
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